When you jump into the program, we will send you access to our Agency Scale Specialist's calendar so you can book your Agency Blueprint. Q: Why don't I get access to the Agency Playbook right away?Ī. I regularly contribute, too.Īll the agency documents and processes that we used at our agency. Membership in the Agency Playbook® community, where people like you gather to ask questions, encourage each other, and get feedback. Each system contains 2-6 short entertaining videos as well as action items you need to follow. Register today and you get immediate access to 8 system framework, so you can break up the material into digestable sections. Q: What exactly do I get with the Agency Playbook ®?Ī. ![]() System 8 : LEADERSHIP : Discover how to transition from an Agency owner to an Agency CEO, position your agency for acquisition, how to build an amazing culture that attracts the top talent, plus how and why to setup an advisory board. Also discover who and when to hire as I walk you through the ORG chart you need in order to scale your agency. System 7 : OPERATIONS : Running a business is hard! Discover how to increase your cash flow, how to bonus your team, and how NOT to give your employees ownership while giving them incentives and a sense of ownership. Also, learn ways to interpret what the client really wants, obtain sign-offs, and so much more. Get the exact process for protecting yourself on delivering work to the client including all of the documents we used: change order forms, creative brief, questionnaires. System 6 : DELIVERY : Find ways to streamline your delivery for more profit, avoid scope creep, and learn how to take on more work with limited resources. System 5 : SALES : From qualifying leads, converting at a high percentage, drafting a proposal, how to handle objections, to building a sales team, you will discover how to increase your sales. From the low hanging fruit that can bring in immediate revenue, outbound strategies, inbound strategies, how to build the right strategic partnerships, and how your agency can capture and convert the ideal leads and opportunities. System 4 : PROSPECTING : Identify what and where you need to be in order to increase leads and convert the leads into opportunities. System 3 : OFFERING : Discover the winning formula for the order of services and products you should offer, what you should charge for your services that will be extremely profitable? Position your agency as "The Choice" vs "A Choice." System 2 : POSITIONING : Discover how to become an authority in your market, where you are attracting your ideal accounts, and not having to deal with the small accounts that eat up all your time. You will be able to create a crystal clear path to where you are going, what you need to do, and what to say ‘no’ to. If they don't know the vision, they will make decisions based on what is best for them, versus what is best for the agency. System 1 : CLARITY : Is your goal to not have to deal directly with clients and individual accounts, and to be able to set up an organization where you can concentrate on growing the business without all of those distractions? In this system you will discover how to create and clearly communicate your vision to your agency. Don’t waste time and money trying to figure it all out on your own.Įliminate delays and costly mistakes by getting the proven framework that has helped hundreds of agency owners successfully scale AND get their lives back. The Agency Playbook® is distilled into 8 systems that you can rinse and repeat anytime you’re ready to grow your business and reach the next level of profitability.ĭon’t make the same mistakes I did. The Agency Playbook® is the resource I would have wanted when I was an agency owner. I’ve poured every strategy, every template, every piece of advice that actually worked into the Agency Playbook®. We grew to over 8 figures in under 2 years. I finally started working ON my agency, instead of just IN it. I decided to go from reactive, putting out fires and spinning my wheels to a proactive Agency CEO, chief strategist, and master delegator. I couldn’t charge what I wanted to be charging or even close to what I was worth. Professionally, I was getting the same, like-minded clients, in the same old niches and was never able to break through my revenue plateau. I was constantly hustling, but getting nowhere fast.Įven when I was physically out of the office, I was there mentally and it was starting to affect my personal relationships. ![]() ![]() Like many agency owners I admit, my business was based exclusively on referrals and I was working 24/7. We've used these exact 8 systems to create another 8-figure agency in under 2 years. I was a digital agency owner for 12 years before I sold my agency for over 8 figures and created the Agency Playbook ® Framework.
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